Privacy Policy

Heart health is a platform for storing and viewing medical records delivered through an app and website (hereinafter the "Platform") and it is owned and operated by HeartHealth LTD (hereinafter "We," "Our, "Us"). We are registered in England and Wales under company number 11204592 and have our registered office at 1 Ledborough Wood, Beaconsfield, Bucks, United Kingdom, HP9 2DJ. We are committed to protecting and respecting your privacy. This policy applies to your use of the Platform which is available on a computer or as an app on a phone or tablet device (hereinafter "Device"). Further information is available on (hereinafter the "Site").

This policy sets out the basis on which any personal data We collect from you, or that you provide to Us, will be processed by Us. Please read the following carefully to understand Our views and practices regarding your personal data and how We will treat it.

Data Protection

This policy is relates to Our compliance with (i) the Data Protection Act 1998 while it remains in effect until it is replaced by the General Data Protection Regulation ((EU) 2016/679) on 25 May 2018; or (ii) unless and until the GDPR is no longer directly applicable in the UK, the General Data Protection Regulation ((EU) 2016/679) and any national implementing laws, regulations and secondary legislation, as amended or updated from time to time, in the UK; or (iii) any successor legislation to the General Data Protection Regulation ((EU) 2016/679) or the Data Protection Act 1998 (hereinafter "Data Protection Legislation").

For the purpose of the Data Protection Legislation, where you provide information directly to Us, the data controller is HearthHealth LTD of 1 Ledborough Wood, Beaconsfield, Bucks, United Kingdom, HP9 2DJ, and you are the data subject.

Medelinked LTD is a limited company registered in England and Wales, with the company number 05595100, and registered office address at Newtown House, Newtown Road, Henley-On-Thames, Oxfordshire, RG9 1HG (hereinafter "Medelinked").

We have partnered with Medelinked to develop the Platform, and Medelinked powers and supports the Platform. For the purpose of the Data Protection Legislation, Medelinked is the data processor.

The HeartHealth Platform is a secure online web portal and mobile app. It provides a single and secure point of access, where you can:

Information We Collect From You

We will collect and process the following data about you:

  • Medical Records: These are medical records that you have provided to Us, or authorised for release by a third party to Us, or records already held by US, that you have authorised Us to upload to the Platform, by completing Our consent form. This is special category data for the purposes of the Data Protection Legislation, and shall be treated as such at all times.
  • Information you give Us (Submitted information): This is information you give Us about you by filling in forms on the Platform, or by corresponding with Us (for example, by e-mail or chat). It includes information you provide when you download the app and register on the Platform, subscribe to any of Our services, and when you report a problem with the Platform, Our services, or Our Site. If you contact us, We will keep a record of that correspondence. The information you give Us may include your name, age, address, e-mail address and phone number, data relating to your health, the Device's phone number, age, username, password and other registration information, financial and credit card information, personal description and photograph.
  • Information We collect about you and your device. Each time you visit the Site or use the Platform We will automatically collect the following information.
    • technical information, including the type of mobile device you use, a unique device identifier (for example, your Device's IMEI number, the MAC address of the Device's wireless network interface, or the mobile phone number used by the Device), mobile network information, your mobile operating system, the type of mobile browser you use, and time zone setting, (Device Information);
    • information stored on your Device, including contact information, login information, or other digital content, check ins, (Content Information);
    • details of your use the Platform or your visits to the Site including, but not limited to traffic data, weblogs and other communication data, whether this is required for Our own billing purposes or otherwise and the resources that you access (Log Information).
  • Information We receive from other sources (Third Party Information). We are working closely with third parties (including, for example, customers, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies), and they may provide information about you to Us.
  • Unique application numbers: when you install or uninstall a service containing a unique application number or when such a service searches for automatic updates, that number and information about your installation, for example, the type of operating system, may be sent to Us.

We retain personal data for as long as We reasonably require it for legal or business purposes. In determining data retention periods, We take into consideration contractual obligations, and the expectations and requirements of Our customers. When We no longer need personal data, We securely delete or destroy it.


We use cookies to distinguish you from other users of the Platform. This helps Us to provide you with a good experience when you use the Platform and also allows Us to improve the Platform. For detailed information on the cookies We use and the purposes for which We use them, see Our cookie policy displayed on the Site.

Uses made of the information

We may use information held about you to:

  • deliver to you the services available through the Platform;
  • ensure that content is presented in the most effective manner for your device;
  • provide you, with information, products or services, only where you have consented to be contacted for such purposes;
  • carry out obligations arising from any contracts entered into between you and Us, or between Us and a third party;
  • allow you to participate in interactive features of the Platform and the services, when you choose to do so;
  • maintain, protect and improve the Platform, the services and the Site; and
  • notify you about changes to the Platform or any of the services.

We do not disclose information about identifiable individuals to any advertisers, but We may provide them with anonymous aggregate information about Our users (for example, We may inform them that 500 men aged under 30 have clicked on their advertisement on any given day).

We provide Our services which are generally not aimed at children. If We do, however, collect and use information about children, and We will comply with all industry guidelines and applicable laws.

Disclosure of your information

We will disclose your personal data to third parties:

  • if you have provided consent for us to do so as part of the services that you Receive through the Platform;
  • in the event that We sell or buy any business or assets, in which case We will disclose your personal data to the prospective seller or buyer of such business or assets;
  • if We or substantially all of Our assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets;
  • if We are under a duty to disclose or share your personal data in order to comply with any legal or regulatory obligation or request;
  • in order to:
    • enforce or apply Our terms of use or to investigate potential breaches; or
    • protect Our rights, property or safety and that of Our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

Where We store your personal data

The data that We collect from you may be transferred to, and stored at, a destination outside the European Economic Area (hereinafter "EEA"). It will also be processed by staff operating outside the EEA who work for Us or for one of Our suppliers. These staff may be engaged in the fulfilment of your request, order or reservation, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

When We transfer personal data from the EEA to other countries in which applicable laws do not offer the same level of data privacy protection as in your home country, We take measures to provide an appropriate level of data privacy protection. If you would like to know more about our data transfer practices, please contact

All information you provide to Us is stored on Our secure servers. Any payment transactions carried out by Us or Our chosen third-party provider of payment processing services will be encrypted using Secured Sockets Layer technology. Where We have given you (or where you have chosen) a password that enables you to access certain parts of the Platform, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although We will do Our best to protect your personal data, We cannot guarantee the security of your data transmitted to the Site and any transmission is at your own risk. Once We have received your information, We will use strict procedures and security features to try to prevent unauthorised access.

Certain services include social networking, chat room or forum features. Ensure when using these features that you do not submit any personal data that you do not want to be seen, collected or used by other users.

Your Rights

You have the right to request access to, deletion of, or correction of your personal data, or request that your personal data be transferred to another person.

To exercise these rights please contact

You also have the right to complain to a supervisory authority, and the body responsible for data protection in the UK is the Information Commissioner’s Office.

The Site may, from time to time, contain links to and from the websites of Our partner networks, and affiliates (including, but not limited to, websites on which the Platform or services are advertised). If you follow a link to any of these websites, please note that these websites and any services that may be accessible through them have their own privacy policies and that We do not accept any responsibility or liability for these policies or for any personal data that may be collected through these websites or services, such as contact and location data. Please check these policies before you submit any personal data to these websites or use these services.

Access to information

The Data Protection Legislation gives you the right to access information held about you. Your right of access can be exercised in accordance with the Data Protection Legislation.

Changes to privacy policy

Any changes We may make to Our privacy policy in the future will be posted on this page but all changes will be made in compliance with the relevant data protection legislation.


We want to be clear about Our privacy practices so that you can make informed choices about the use of your information, and We encourage you to contact Us at any time with questions comments, concerns, or requests and any correspondence should be addressed to